While the internet has brought many positives, particularly the way marketing costs have been driven down thanks to web sites lowering the need to rely on print media and the ease of e-mail communication with buyers as a whole, there is a down side.
Sellers need to be aware that the extensive use of the Internet means that every property has a digital footprint, a traceable history of prices, sales, etc.
The history of virtually any property that has been bought, sold or withdrawn from the market in the past can be found on the net. This information can impact both positively and negatively on
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